Samsung CEO: Smartphone Market Is Extremely Fierce In This Year
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| forbes image |
Currently, the Samsung brand in danger of being "pushed" out of many markets by vendors of new electronic devices such as Xiaomi, Huawei and Lenovo. After the move Huawei "outperform" Korean manufacturers and become the No. 1 in the country, three Chinese manufacturers are eyeing the Middle East and Africa.
At the high-end smartphone segment, Samsung is also strongly overwhelmed by Apple. Meanwhile, suppliers other Android device tries to "race" discount luxury smartphone to less than $ 500. The situation on forced Samsung or reduction of the "super food" in the next year or to increase the production of the mid-range device.
In the semiconductor industry, Samsung also must continue to face more formidable opponents. Qualcomm, Intel and MediaTek are dominant manufacturers in Asia through acquiring attractive competitive prices. And yet, Apple will launch new stronger processors, A10 this year.
Besides these disadvantages, the "bosses" Samsung also have several new opportunities for development. This group is conducting negotiations and signing production OLED screen for Apple's iPhone in 2018. The company has been constantly building more links with other car manufacturers to provide batteries for electric vehicles, is expected to launch in the next few years.
As expected, Samsung will report a profit of $ 5.7 billion in the fourth quarter of 2015. Although the numbers are not too high as many expected, but compared with other competitors in the mobile phone industry action (except Apple), this is still one of the few brands "pocket" many today.
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